Data is the new Oil!
Even Sherlock Holmes understood the significance of data: “It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.”
If your business if coming to terms with the implications and possibilities of data, there is a breakfast briefing on April 29th which should be of interest to you.
In their own words –
‘Focusing on Analytics and Measurement, this breakfast briefing will discuss the importance of analytics in shaping your digital marketing strategy. What are you measuring and why? What are you not measuring that you should be? Are you really getting the most out of your data?’
The breakfast is sponsored by and is located at the NDRC, Digital Hub. You can access more information here







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