Hiring and firing, the social media way
The growing role social media is playing in the hiring and firing process has been in the limelight in a number of ways.
One online status update that raised eyebrows was from a CEO who broadcast his resignation publicly via Twitter.
Jonathan Schwartz had been the chief executive of Sun Microsystems before it was taken over by Oracle at the end of January in a USD$7.4 billion deal. When the Oracle deal was finalised its CEO was reported in the New York Times as saying that he expected Schwartz to resign.
Schwartz did resign, in quite a nouveau and public fashion, with a haiku-styled tweet: “Financial crisis/Stalled too many customers/CEO no more.†His action made headlines and has paved the way for others to follow suit.

However, inappropriate tweeting on a work social media account saw one employee in very hot water. In the UK, Vodafone was left embarrassed and an employee suspended after a homophobic tweet was sent out.
According to a report on Guardian.co.uk, a customer service employee spotted an unattended keyboard and posted the obscene remark on the Vodafone UK Twitter account.
Though the original tweet has been deleted, Vodafone’s response to customers, once the issue had been flagged, can be seen here.
However, having a social media presence can also help one get a job. Facebook is currently hiring for staff in Dublin, where it has its EMEA headquarters.
It’s unclear whether candidates’ Facebook accounts will be pored over for details of their personal lives by the Facebook recruitment team. However, would-be applicants shouldn’t delete their profiles just yet. As a key criteria for hiring at Facebook is to seek people with a passion for the internet and Facebook, having a Facebook page and good knowledge of the Facebook platform is an advantage.






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