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	<title>Prosperity Blog &#187; Social Media</title>
	<atom:link href="http://blog.prosperity.ie/category/social-media/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.prosperity.ie</link>
	<description>Happiness works :)</description>
	<pubDate>Tue, 08 May 2012 11:31:27 +0000</pubDate>
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		<title>Happiness works for Twitter :)</title>
		<link>http://blog.prosperity.ie/2012/04/13/happiness-works-for-twitter/</link>
		<comments>http://blog.prosperity.ie/2012/04/13/happiness-works-for-twitter/#comments</comments>
		<pubDate>Fri, 13 Apr 2012 13:06:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Prosperity News]]></category>

		<category><![CDATA[Recruitment]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=978</guid>
		<description><![CDATA[Prosperity is delighted to announce that we have been chosen as a recruitment partner to Twitter  

Prosperity will be working on a number of Account Manager/Account Executive and Sales Management roles. Roles will be on our site today and interested candidates can apply immediately. For more details please call Roseanne on 7030430, email Roseanne@prosperity.ie [...]]]></description>
			<content:encoded><![CDATA[<p>Prosperity is delighted to announce that we have been chosen as a recruitment partner to Twitter <img src='http://blog.prosperity.ie/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p style="text-align: center;"><img src="http://blog.prosperity.ie/wp-content/uploads/2012/04/working-for-twitter.jpg" alt="" /></p>
<p>Prosperity will be working on a number of Account Manager/Account Executive and Sales Management roles. Roles will be on our site today and interested candidates can apply immediately. For more details please call Roseanne on 7030430, email Roseanne@prosperity.ie or tweet us @happinessworks</p>
<p>Update:</p>
<p>All Twitter roles are available <a href="http://www.prosperity.ie/twitter-jobs.html">here</a> - please have a look! <img src='http://blog.prosperity.ie/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.prosperity.ie/2012/04/13/happiness-works-for-twitter/feed/</wfw:commentRss>
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		<item>
		<title>Customer service in an instant</title>
		<link>http://blog.prosperity.ie/2012/03/27/customer-service-in-an-instant/</link>
		<comments>http://blog.prosperity.ie/2012/03/27/customer-service-in-an-instant/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 09:31:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Instant Opinion]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=959</guid>
		<description><![CDATA[Not sure who to complain or give praise to on holidays? One of this year’s National Digital Research Centre Launchpad accelerator participants has developed a solution to many a holidaymaker’s and hotelier’s woes: a way to easily give instant feedback.

Instant Opinion, the brainchild of Aidan Kenny, claims to be the world’s first system for realtime [...]]]></description>
			<content:encoded><![CDATA[<p>Not sure who to complain or give praise to on holidays? One of this year’s <a href="http://www.ndrc.ie/launchpad/">National Digital Research Centre Launchpad</a> accelerator participants has developed a solution to many a holidaymaker’s and hotelier’s woes: a way to easily give instant feedback.</p>
<p style="text-align: center;"><img src="http://blog.prosperity.ie/wp-content/uploads/2012/03/instant-opinion.jpg" alt="" /></p>
<p><a href="http://www.instant-opinion.com/">Instant Opinion</a>, the brainchild of Aidan Kenny, claims to be the world’s first system for realtime collection of customer feedback.<br />
It is initially focusing on the hospitality/hotel sector as people in this business understand the importance of customer service, Kenny explains.<br />
Currently customers of hotels using Instant Opinion can text (for free) or email feedback. The duty manager assigned receives the message immediately and can act on it. This means the customer leaves happy rather than complaining in a feedback form or on an online forum days later.<br />
Apps are in development but for the moment “we find SMS is a technology people are comfortable using,” says Kenny who also runs a service design company <a href="http://servitize.com/">Servitize</a>.<br />
Instant Opinion was demonstrated at the recent <a href="http://techovate.com/">Techovate</a> conference as a means for delegates to ask questions – just one of its many potential uses.</p>
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			<wfw:commentRss>http://blog.prosperity.ie/2012/03/27/customer-service-in-an-instant/feed/</wfw:commentRss>
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		<title>Social networking to improve Irish</title>
		<link>http://blog.prosperity.ie/2012/03/13/social-networking-to-improve-irish/</link>
		<comments>http://blog.prosperity.ie/2012/03/13/social-networking-to-improve-irish/#comments</comments>
		<pubDate>Tue, 13 Mar 2012 11:09:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Abair Leat!]]></category>

		<category><![CDATA[Bród Club]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=951</guid>
		<description><![CDATA[Do you know the Irish for social media? Whether you’re a gaeilgeoir, learning Irish or one of the 100,000 people Bernard Dunne hopes will re-engage with the Irish language thanks to the ‘Bród Club’ campaign, you’ll be interested in Ireland’s newest social network.

At the core of Abair Leat! is the concept that posts and comments [...]]]></description>
			<content:encoded><![CDATA[<p>Do you know the Irish for social media? Whether you’re a gaeilgeoir, learning Irish or one of the 100,000 people Bernard Dunne hopes will re-engage with the Irish language thanks to the ‘Bród Club’ campaign, you’ll be interested in Ireland’s newest social network.</p>
<p style="text-align: center;"><img src="http://blog.prosperity.ie/wp-content/uploads/2012/03/abairleat.jpg" alt="" width="335" height="293" /></p>
<p>At the core of <a href="http://abairleat.kontain.com/signup">Abair Leat!</a> is the concept that posts and comments contain a minimum 70% Irish. The site’s custom-made software checks the percentage of Irish language content in all updates and posts to ensure users are communicating in Irish. Its 30% leeway allows for the necessity now and again to use non-standard spelling and non-Irish words.<br />
Míchéal Ó Foighil, founder of Abair Leat! explains that the aim of the network, which also has integrated translation and spelling, is to help normalise the use of Gaeilge in casual, informal, social and everyday chit chat.<br />
“It’s really important to enjoy playing with the language and not to worry about making mistakes.”</p>
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		<item>
		<title>VenueOne.com puts social into video</title>
		<link>http://blog.prosperity.ie/2012/02/28/venueonecom-puts-social-into-video/</link>
		<comments>http://blog.prosperity.ie/2012/02/28/venueonecom-puts-social-into-video/#comments</comments>
		<pubDate>Tue, 28 Feb 2012 10:11:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[VenueOne.com]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=938</guid>
		<description><![CDATA[Watching YouTube doesn’t have to be a solitary experience thanks to the integration of live chat on VenueOne.com.

Dublin-based VenueOne.com, which has been shortlisted for an ITLG Irish Times Innovation Award is an ‘online venue’ where users can watch gigs.
The main difference between VenueOne.com and similar sites, says Head of Editorial at VenueOne.com Aaron Rogan is [...]]]></description>
			<content:encoded><![CDATA[<p>Watching YouTube doesn’t have to be a solitary experience thanks to the integration of live chat on VenueOne.com.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://blog.prosperity.ie/wp-content/uploads/2012/02/venue-one.jpg" alt="" /></p>
<p>Dublin-based VenueOne.com, which has been shortlisted for an ITLG Irish Times Innovation Award is an ‘online venue’ where users can watch gigs.<br />
The main difference between VenueOne.com and similar sites, says Head of Editorial at VenueOne.com Aaron Rogan is the site’s “social functionality” which is currently in beta.<br />
Users can create their own YouTube party, search YouTube, create playlists and invite friends from Facebook, Twitter, or share the &#8216;YouTube Party&#8217; link any other way. Once signed into VenueOne.com they can all chat online.<br />
Tune at 8pm on Tuesday, 28 February for the first in a new interactive series with Dave Fanning. Fanning will take viewers through the career of Kasabian. Looking for a live gig? Put the Meteor Choice Music Prize on 8 March into your diary or check out a live Brits award themed party on <a href="http://venueone.com/#!/">VenueOne.com</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.prosperity.ie/2012/02/28/venueonecom-puts-social-into-video/feed/</wfw:commentRss>
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		<item>
		<title>Does your company’s social media measure up?</title>
		<link>http://blog.prosperity.ie/2012/02/14/does-your-company%e2%80%99s-social-media-measure-up/</link>
		<comments>http://blog.prosperity.ie/2012/02/14/does-your-company%e2%80%99s-social-media-measure-up/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 10:52:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Events]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Measurement.ie]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=929</guid>
		<description><![CDATA[As the first Measurement conference approaches, we asked founder Damien Mulley whether Irish companies investing in social media put enough thought into measuring returns.

“They&#8217;re starting to. I think for a while social was a discretionary/experimental thing with zero or hardly any budget. As it is becoming a main part of comms and marketing, proper measurements [...]]]></description>
			<content:encoded><![CDATA[<p>As the first Measurement conference approaches, we asked founder Damien Mulley whether Irish companies investing in social media put enough thought into measuring returns.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://blog.prosperity.ie/wp-content/uploads/2012/02/measurement.jpg" alt="" width="331" height="211" /></p>
<p>“They&#8217;re starting to. I think for a while social was a discretionary/experimental thing with zero or hardly any budget. As it is becoming a main part of comms and marketing, proper measurements are needed for both a return but also a reassurance you&#8217;re getting it right.<br />
Social media measurement, says Mulley, “turns ‘we have lots of fans on Facebook and I&#8217;m sure they&#8217;ll think of us when next they buy bread’ to ‘25-35 year olds love our product and are forever telling their friends who in total number in the 100s of 1000s and are 60% female, from the voucher we used we say a 5% sales bump thanks to Facebook’.”<br />
Tomorrow (Wednesday) the first Measurement conference takes place and is sold out. “DoneDeal.ie and myself wanted to do an event together sometime, this seemed right,” explains Mulley. (Note: the hashtag to follow is #DoneDealsocial.) The topic itself is becoming more and more frequently asked for by my own clients and the main winners of the Social Media Awards last year had been doing this so I felt it was the right time to give the wider community a chance to see the benefits of it.<br />
Indeed the timing is good, with the date for the 2012 Social Media Awards just announced: mark 17 May 2012 in the diaries!</p>
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		<title>Social events company gets back to basics</title>
		<link>http://blog.prosperity.ie/2011/12/06/social-events-company-gets-back-to-basics/</link>
		<comments>http://blog.prosperity.ie/2011/12/06/social-events-company-gets-back-to-basics/#comments</comments>
		<pubDate>Tue, 06 Dec 2011 09:27:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Events]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Havethecraic]]></category>

		<category><![CDATA[Maddog Digital]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=887</guid>
		<description><![CDATA[Social events company Have the Craic has re-launched with a newly designed website and business strategy.
The firm, which was set up in 2009, has redeveloped its website, havethecraic.com, based on customer feedback.

Elaine Walsh, managing director, said: â€œWe initially launched the site as a social network but with big players in the market such as Facebook [...]]]></description>
			<content:encoded><![CDATA[<p>Social events company <a href="http://www.havethecraic.com/">Have the Craic</a> has re-launched with a newly designed website and business strategy.<br />
The firm, which was set up in 2009, has redeveloped its website, <a href="http://www.havethecraic.com/">havethecraic.com</a>, based on customer feedback.</p>
<p style="text-align: center;"><img src="http://blog.prosperity.ie/wp-content/uploads/2011/12/havethecraic.jpg" alt="" /></p>
<p>Elaine Walsh, managing director, said: â€œWe initially launched the site as a social network but with big players in the market such as Facebook we needed to relook at where our strengths lie.<br />
â€œWe have come back to the core of what we do, which is an events company. Really we exist for people to meet in person.â€<br />
Designed by <a href="http://www.maddog.ie/">Maddog Digital</a>, the new site includes an improved booking system for customers. It makes it easier for customers to interact with each other and the events organiser.<br />
The firm organises everything from student to corporate events, from outdoor activities to theatre nights.<br />
Walsh said the majority of clients are busy executives who donâ€™t have time to organise social events.</p>
]]></content:encoded>
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		<title>New platform for student media hopefuls</title>
		<link>http://blog.prosperity.ie/2011/10/11/new-platform-for-student-media-hopefuls/</link>
		<comments>http://blog.prosperity.ie/2011/10/11/new-platform-for-student-media-hopefuls/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 09:54:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[studenty.me]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=840</guid>
		<description><![CDATA[A newly-launched website aimed at students is offering to also become a platform for those interested in forging a career in the media industry.

Studenty.me is on the lookout for writers, podcasters, â€˜youtubersâ€™, musicians, artists, writers, film-makers and â€˜anyone with talent who wants a national platform for their work albeit unpaidâ€™.
â€œAs it isn&#8217;t a paid role [...]]]></description>
			<content:encoded><![CDATA[<p>A newly-launched website aimed at students is offering to also become a platform for those interested in forging a career in the media industry.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://blog.prosperity.ie/wp-content/uploads/2011/10/studentyme.jpg" alt="" width="322" height="294" /></p>
<p><a href="http://www.studenty.me/">Studenty.me</a> is on the lookout for writers, podcasters, â€˜youtubersâ€™, musicians, artists, writers, film-makers and â€˜anyone with talent who wants a national platform for their work albeit unpaidâ€™.<br />
â€œAs it isn&#8217;t a paid role at this time, we plan to offer as many benefits as we can, like structured personal development via webinars, help with NUJ membership and we will reward those who contribute most with share options in the company,â€ according to Mike White, founder of Studenty.me.<br />
â€œThe plan for Studenty.me is that the commercial division will support the overall social responsibility that the business wishes to contribute to, such as offering aspiring journalists, podcasters and news presenters, entrepreneurs and social entrepreneurs an island-wide platform for their work.â€<br />
The site also offers targeted advertising opportunities.</p>
]]></content:encoded>
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		<title>â€˜All a twitterâ€™ about Dublin</title>
		<link>http://blog.prosperity.ie/2011/09/28/%e2%80%98all-a-twitter%e2%80%99-about-dublin/</link>
		<comments>http://blog.prosperity.ie/2011/09/28/%e2%80%98all-a-twitter%e2%80%99-about-dublin/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 19:37:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Digital Economy]]></category>

		<category><![CDATA[Digital Employment]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=829</guid>
		<description><![CDATA[London may have been announced as the European HQ of social networking company Twitter, but finally this week Dublin was announced as the location for an international office.

The news, which was broken early Monday morning with a tweet by @IDAIRELAND, simply said: â€œIreland is trending. Twitter to establish international office in Dublin. #idairlâ€,
There has been [...]]]></description>
			<content:encoded><![CDATA[<p>London may have been announced as the European HQ of social networking company Twitter, but finally this week Dublin was announced as the location for an international office.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://blog.prosperity.ie/wp-content/uploads/2011/09/twitter.jpg" alt="" /></p>
<p>The news, which was broken early Monday morning with a tweet by @IDAIRELAND, simply said: â€œIreland is trending. Twitter to establish international office in Dublin. #idairlâ€,<br />
There has been much speculation over the past year about Twitterâ€™s interest in Ireland and even <a href="http://blog.prosperity.ie/2011/03/01/new-twitter-london-hires-raise-question-marks/">a campaign via Twitter</a> to get the social network to choose Ireland.<br />
Barry Oâ€™Leary, CEO of IDA Ireland which supported Twitterâ€™s decision to locate in Dublin, described it as a fantastic addition to Irelandâ€™s dynamic digital media cluster. Facebook and LinkedIn also have offices in Dublin, so Minister for Jobs, Enterprise and Innovation Richard Bruton TDâ€™s comment that this â€œshows there is real ground for Irelandâ€™s claim to be the internet capital of Europeâ€ is one to nod in agreement to. Or to even get trending.</p>
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		<title>Checking in to a field near you</title>
		<link>http://blog.prosperity.ie/2011/09/28/checking-in-to-a-field-near-you/</link>
		<comments>http://blog.prosperity.ie/2011/09/28/checking-in-to-a-field-near-you/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 19:14:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[All]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Mobile]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Betapond]]></category>

		<category><![CDATA[RewardAble]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=824</guid>
		<description><![CDATA[Imagine â€˜checking inâ€™ on social media just by tapping your phone against a poster? And gain instant rewards?
An Irish company is making a splash across the pond with a new platform which will offer just that.

Called RewardAble, this new platform from Betapond combines social check-ins with near field communication (NFC) and was showcased for the [...]]]></description>
			<content:encoded><![CDATA[<p>Imagine â€˜checking inâ€™ on social media just by tapping your phone against a poster? And gain instant rewards?<br />
An Irish company is making a splash across the pond with a new platform which will offer just that.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://blog.prosperity.ie/wp-content/uploads/2011/09/betapond.jpg" alt="" /></p>
<p>Called RewardAble, this new platform from Betapond combines social check-ins with near field communication (NFC) and was showcased for the first time at the recent Innovation in Entertainment Showcase in Sony Pictures Hollywood.<br />
RewardAble CEO Declan Kennedy explains that consumers will be able to â€˜check inâ€™ on social media and pick up rewards by simply tapping their phone against a poster or scanning a QR code.<br />
The software, which will be available on all smartphones and integrates with NFC technology, will allow customers to discover new ways to get instant rewards whilst also benefiting retailers by bringing customer loyalty to the next level.<br />
NFC authentications means customers will also have the highest level of privacy and protection.</p>
]]></content:encoded>
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		<title>Intercom app presses the button for CRM</title>
		<link>http://blog.prosperity.ie/2011/09/14/intercom-app-presses-the-button-for-crm/</link>
		<comments>http://blog.prosperity.ie/2011/09/14/intercom-app-presses-the-button-for-crm/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 09:49:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[All]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Intercom]]></category>

		<guid isPermaLink="false">http://blog.prosperity.ie/?p=817</guid>
		<description><![CDATA[A customer relationship management and messaging tool for web app owners which is currently in private beta is bringing web businesses closer to their customers.

The team behind Intercom is CEO Eoghan McCabe, COO Des Traynor, CTO Ciaran Lee and David Barrett, front end developer.
â€œItâ€™s for anything people log into â€“ web apps, websites,â€ explains Traynor. [...]]]></description>
			<content:encoded><![CDATA[<p>A customer relationship management and messaging tool for web app owners which is currently in private beta is bringing web businesses closer to their customers.</p>
<p style="text-align: center;"><img class="aligncenter" src="http://blog.prosperity.ie/wp-content/uploads/2011/09/intercom.jpg" alt="" /></p>
<p>The team behind <a href="http://intercom.io/">Intercom</a> is CEO Eoghan McCabe, COO Des Traynor, CTO Ciaran Lee and David Barrett, front end developer.<br />
â€œItâ€™s for anything people log into â€“ web apps, websites,â€ explains Traynor. â€œItâ€™s moving to competing on quality of service.â€ The concept is that human level of contact canâ€™t be left behind and this is where it differs from other CRM tools.<br />
â€œItâ€™s not enough just to see the messages from your user,â€ says Traynor. â€œIt lets you get to know your users, greeting them when they log in, exposing certain things about users for example their Twitter account or LinkedIn profile&#8230; We tell you everything about them; we group the entire conversation history you have with the user.â€<br />
See <a href="http://intercom.io/">intercom.io</a> to sign up for free during private beta.</p>
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