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Social events company Have the Craic has re-launched with a newly designed website and business strategy.
The firm, which was set up in 2009, has redeveloped its website, havethecraic.com, based on customer feedback.

Elaine Walsh, managing director, said: “We initially launched the site as a social network but with big players in the market such as Facebook we needed to relook at where our strengths lie.
“We have come back to the core of what we do, which is an events company. Really we exist for people to meet in person.”
Designed by Maddog Digital, the new site includes an improved booking system for customers. It makes it easier for customers to interact with each other and the events organiser.
The firm organises everything from student to corporate events, from outdoor activities to theatre nights.
Walsh said the majority of clients are busy executives who don’t have time to organise social events.

A newly-launched website aimed at students is offering to also become a platform for those interested in forging a career in the media industry.

Studenty.me is on the lookout for writers, podcasters, ‘youtubers’, musicians, artists, writers, film-makers and ‘anyone with talent who wants a national platform for their work albeit unpaid’.
“As it isn’t a paid role at this time, we plan to offer as many benefits as we can, like structured personal development via webinars, help with NUJ membership and we will reward those who contribute most with share options in the company,” according to Mike White, founder of Studenty.me.
“The plan for Studenty.me is that the commercial division will support the overall social responsibility that the business wishes to contribute to, such as offering aspiring journalists, podcasters and news presenters, entrepreneurs and social entrepreneurs an island-wide platform for their work.”
The site also offers targeted advertising opportunities.

London may have been announced as the European HQ of social networking company Twitter, but finally this week Dublin was announced as the location for an international office.

The news, which was broken early Monday morning with a tweet by @IDAIRELAND, simply said: “Ireland is trending. Twitter to establish international office in Dublin. #idairl”,
There has been much speculation over the past year about Twitter’s interest in Ireland and even a campaign via Twitter to get the social network to choose Ireland.
Barry O’Leary, CEO of IDA Ireland which supported Twitter’s decision to locate in Dublin, described it as a fantastic addition to Ireland’s dynamic digital media cluster. Facebook and LinkedIn also have offices in Dublin, so Minister for Jobs, Enterprise and Innovation Richard Bruton TD’s comment that this “shows there is real ground for Ireland’s claim to be the internet capital of Europe” is one to nod in agreement to. Or to even get trending.

Imagine ‘checking in’ on social media just by tapping your phone against a poster? And gain instant rewards?
An Irish company is making a splash across the pond with a new platform which will offer just that.

Called RewardAble, this new platform from Betapond combines social check-ins with near field communication (NFC) and was showcased for the first time at the recent Innovation in Entertainment Showcase in Sony Pictures Hollywood.
RewardAble CEO Declan Kennedy explains that consumers will be able to ‘check in’ on social media and pick up rewards by simply tapping their phone against a poster or scanning a QR code.
The software, which will be available on all smartphones and integrates with NFC technology, will allow customers to discover new ways to get instant rewards whilst also benefiting retailers by bringing customer loyalty to the next level.
NFC authentications means customers will also have the highest level of privacy and protection.

A customer relationship management and messaging tool for web app owners which is currently in private beta is bringing web businesses closer to their customers.

The team behind Intercom is CEO Eoghan McCabe, COO Des Traynor, CTO Ciaran Lee and David Barrett, front end developer.
“It’s for anything people log into – web apps, websites,” explains Traynor. “It’s moving to competing on quality of service.” The concept is that human level of contact can’t be left behind and this is where it differs from other CRM tools.
“It’s not enough just to see the messages from your user,” says Traynor. “It lets you get to know your users, greeting them when they log in, exposing certain things about users for example their Twitter account or LinkedIn profile… We tell you everything about them; we group the entire conversation history you have with the user.”
See intercom.io to sign up for free during private beta.