Cynical Corporate Hijacking of National Facedown Craze : )

For more face down examples: http://www.dingostew.com/phpBB3/extreme-facedown-ireland-t650.html

This makes interesting reading.

http://apps.facebook.com/gnh_index/?c=IE_en

Seems we Irish are only really happy around Christmas.

Strangely, we had a massive spike in national negativity in mid November 2009. Seems to be right about the time that the Henri handballed us out of the World Cup qualifiers!

Jim - Prosperity

Popular as e-readers may be, most consumers aren’t ready to trade their daily newspapers for them just yet.
According to the findings of a new survey by iReach Market Research, the majority of consumers are without doubt unwilling to give up their daily newspapers anytime soon. 78% surveyed said that they would not change to e-readers or similar electronic devices as they prefer the physical connection with a newspaper or magazine.

Speaking of connections, a mere 7% prefer print to screen to get a break from technology. 13% said they preferred printed newspapers or magazines to share with family and friends.
Print got the thumbs up from 58% of respondents because it gave them a better reading experience in comparison to the Amazon Kindle or Apple iPad, for example.
Oisin Byrne, General Manager, iReach Market Research, added: “Apple brand awareness and brand loyalty score extremely highly in Ireland, however consumers still like the feel of holding a newspaper or magazine to enjoy the overall reading experience. Electronic devices no matter how iconic, don’t make this physical or tactile connection with traditional news print.”
The research which was completed in conjunction with Carat Ireland highlighted how successful Apple has been in terms of building strong brand awareness in the marketplace with 92% of consumers surveyed being aware of the recent Apple launch of the iPad. In Ireland, 28% of iPhone users plan on purchasing an iPad in coming months, compared to 5% of consumers in Ireland.
ends

This is why we love Media Recruitment

If we had to review financial or engineering CVs, we would probably die of boredom

Here is a list of 45 cleverly designed media CVs.

Raidió Rí-Rá, Ireland’s only all-Irish chart-station for young people, has put out a call for people with fluent Irish and a few hours to spare one morning a week in March 2010 to help get the word out about the station

Raidió Rí-Rá, which can be heard all year around online on www.rrr.ie, on all Nokia phones, and on iPhones with the latest application, will go onto the airwaves for the second year in a row as part of Seachtain na Gaeilge. Seachtain na Gaeilge is a non-profit organisation, which promotes the use of Irish language and culture both at home and abroad within a two-week festival held in March every year.

The chart-station will be broadcasting live in Dublin (100.3 FM), Cork (106.7 FM), Galway (99.1 FM), and Limerick (105.5 FM) during March 2010 and the station is organising volunteer teams to visit schools in these cities. Volunteers are required for a few hours one morning a week in March to help Raidió Rí-Rá by visiting at most five schools in their area.

The Raidió Rí-Rá street-teams will visit classes to chat with the pupils in Irish and to organise quizzes with small prizes with them, and some lucky students will even have the chance to talk live on air to Rí-Rá presenters in studio. Raidió Rí-Rá will supply all the prizes and the necessary material for the quizzes for the street-teams to get the fun going as Gaeilge in schools.

If you’d like to be part of this project with Raidió Rí-Rá and help to promote Irish in your local area, contact Clare Lanigan today at mailto: clare@rrr.ieor call +353 (0)1 6611999.